Meet The Founders

Edufied’s Founding Team

Lyria Zeh


Lyria has a decade of experience in education technology driving results in numerous capacities, including product and project management, business and data analysis, and data governance.

She started her career in a charter school district, KIPP Texas, where she led the data team and implemented data governance structures to enable efficient data use for educators to support students in the classroom. She then transitioned to education technology consulting as a project manager and business/data analyst and began implementing Ed-Fi technologies in states and districts.

She is deeply committed to supporting educational organizations in creating sustainable business models for their Ed-Fi implementations.

Lyria has a B.S. in Engineering from N.C. State University and an M.B.A from The University of Texas at Austin.

Doug Loyo

Chief Executive Officer

Douglas started his career in education technology in 2002 when he developed a Student Information System (SIS) for a school in Mexico City. In 2019, Douglas played a pivotal role as a member of the core team responsible for conceiving and developing Ed-Fi. 

With over a decade of hands-on experience with the Ed-Fi standard and technology stack, Douglas has not only contributed to Ed-Fi’s creation, but he has also worked tirelessly to it’s continuous improvement and maintenance, and expansion. He specifically specializes in diverse data out strategies and applications as exemplified by his role as the senior developer for original Ed-Fi Dashboards, an more recently, as the Senior Solutions Architect responsible for developing the Ed-Fi powered Family Engagement Portal.

Geoff McElhanon

Chief Technology Officer

Geoff has over 30 years of technology experience, having spent the last 20 years in education starting with the Texas Education Agency as the architect of the PEIMS data collection team, and rearchitecting their solution to be scalable in handling the demands of peak periods of statewide data collection. 

In 2010, he was handpicked as the original architect of the Texas Student Data System (TSDS) Teacher Dashboards, the project which led to the realization that the Ed-Fi data standard was needed. He also was the lead architect for the development of of the Ed-Fi ODS API and the Ed-Fi API Publisher utility.

He has consulted with various SEAs and LEAs supporting them with their Ed-Fi implementations including Texas, Tennessee, Arizona, Wisconsin, Nebraska, and South Carolina, and continues to work directly with the Ed-Fi Alliance on the evolution of the Ed-Fi ODS API as part of the Ed-Fi Platform team.

Geoff is committed to serving the Ed-Fi community with his technical expertise and continues to do so through Edufied.

Emilio Baez

Chief Product Officer

Emilio has  more than 15 years of experience collaborating with school districts across many states. His deep understanding of a district’s day-to-day operational needs reflects hi commitment to delivering tailored solutions. 

As a seasoned senior SQL Server DBA, Emilio has been a trailblazer in SQL Server technology, leveraging his experience across all version since SQL Server 2000.

Throughout his career, Emilio has consistently demonstrated proficiency in diverse tasks, including constructing data warehouses, database management, supervision of SQL developers, troubleshooting, and maintenance. He excels in gathering technical requirements for optimizing indexes for peak performance. 

Additionally, Emilio has over 6 years of dedicated work implementing and improving the Ed-Fi data standard.

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